(PRESS RELEASE) HEBRON/KY/UNITED STATES — ZEISS Eyesight Care celebrated the opening of the first optometry practice in the US to feature a ZEISS Vision Experience, combining a thoroughly modern and immersive patient experience with ZEISS’ 175+ years of optical expertise. ZEISS joined the team at Pearland, Texas, Eyecare Leaders and the local Pearland Chamber of Commerce for today’s ribbon cutting ceremony. The new Eyecare Leaders store is owned plus operated by Dr. Joseph and Mary Nguyen and is their third optometry practice in the particular greater Houston metropolitan area.

Though Eyecare Frontrunners boasts the first ZEISS Vision Encounter in the particular US, the concept has already proven to be very successful inside other countries. In total, there are 250 independently-owned ZEISS Vision Experience stores globally.

The Eyecare Market leaders store features the latest innovation in conducting eye exams and shopping for eyeglasses. The cutting-edge practice offers patient-focused services from precise vision measurements and lens consultation, all the way through frame selection.

In 2021, ZEISS unveiled the company’s new US headquarters in Hebron, Kentucky. The headquarters facility includes a full build out associated with the unique ZEISS design concepts. The particular showroom plus core themes, provide independent eyecare providers with inspiration on how to style and implement a ZEISS Vision Experience in their own practices.

“With the rapid uptick inside online shopping over the past decade, the current consumers expect immersive shopping experiences when they visit a brick-and-mortar location, ” said Andrew Hyncik, vice president of marketing for ZEISS Vision Treatment. “Shopping for new eyeglasses is no different. In a ZEISS Vision Experience store, all steps of the vision buying experience are elevated to the same level of importance, from the initial eye exam to the particular lens recommendation and ultimately the framework selection. ”

“After unveiling the ZEISS Vision Encounter concept within Kentucky last year, it’s truly inspiring to see the design elements come to life in the real optometry practice, ” said Jens Boy, chief executive of ZEISS Vision Care North America. “We’re proud in order to partner with Eyecare Leaders and look forward to offering Pearland residents our most innovative technology plus products. ”

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The ribbon trimming kicked off a two-day celebration of the grand starting of the new Eyecare Leaders optometry practice. Owned and operated by Dr. Joseph and Mary Nguyen, Eyecare Leaders is a premier, family-friendly exercise dedicated to providing patients ages four plus older with the highest level associated with comprehensive eyecare.

“After many years of experience as an optometrist, I’ve learned that the quality and precision that ZEISS offers my patients is unmatched, ” said Dr . Joseph Nguyen. “Promoting vision health is at the core of our practice, and we’re thrilled to partner with ZEISS to bring the ZEISS Vision Knowledge to the Pearland community. ”

For more information about the ZEISS Vision Expertise, visit here .

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