Chart-topping pop star, actress, and the woman single-handedly keeping the slicked-back pony in fashion, Ariana Grande can add ‘make-up mogul’ to her list of accolades.

Bursting onto the beauty scene with the first instalment associated with r. e. m beauty, ‘chapter 1: ultraviolet’, back in November 21′, Ariana’s brand has gained a cult following of loyal stans; and the hype is only growing.

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Ahead of the release of ‘chapter 4: out associated with body’, which will feature a concealer in 60 shades, a blurring primer, the blending sponge, and blotting sheets, I’ve decided to put some of the bestselling products to the test.

What is r. e. m beauty all about?

When it comes to celebrity beauty lines, it can take a little work to convince me that the products are as good as, if not better than, the brands I know and love. I tend to dodge them for fear of poor-performing products being hidden behind pretty packaging and good publicity. And my feelings about r. e. m were no different (sorry, Ari).

But , after digging a little deeper into the brand, it looks like l. e. m can hold its own.

The ‘7 rings’ singer shares the philosophy associated with her make-up brand saying ‘it means so much in order to be able to create a product line for absolutely everybody and anybody who wants to be able to wear it plus feel incredible. ‘

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The products in the particular line definitely live up to Grande’s vision regarding inclusivity in addition to creativity as holographic highlighters, shimmering cream eyeshadows, and even plumping lipglosses in chrome finishes together with out of this world hues take centre stage.

Plus, the entire line is vegan, cruelty-free, paraben-free, as well as the packaging is recyclable. What more could you ask for?

Where can I shop ur. e. meters in the UK?

You can shop the whole r. electronic. m collection online in the 3rd there’s r. e. m beauty website. Get ready to shop typically the line in person, though, because the brand is set to land in this UK this August. Selfridges will stock all involving the third. e. meters products in store and online and will play host to r. at the. m pop-ups where you can give all of the products a whirl.

Full night’s sleep cooling blurring under eye balm

Having seen claims that this eye cream was flying off the shelves at one purchase every 12 seconds (impressive), I was excited in order to get my hands on it. Admittedly, We don’t use vision cream on the reg and usually save this for when my skin is feeling especially dry.

That said, I really enjoyed this product. The lotion feels matte and silicone-like in texture but on the skin, that transforms into a hydrating gel.

There was some definite blurring going on, and often the cooling effect provided the few mere seconds of much needed respite from your 40 degree heat I was testing it in. Under makeup, it wore well initially, but after a few hours, I noticed that my concealer had started to pill.

cooling blurring undereye balm

rembeauty. com

US$22. 00

Midnight shadows metallic gel eyeshadow

Cream, gel, liquid, you name it, as long as an eye shadow isn’t within powder form then you can count me as a fan. The texture of the exact shadows took a little getting used to be able to and worked better if I buffed them in with a brush rather than slapped them on with the fingers, but after that will they were pretty foolproof. The colours are usually vibrant and additionally you don’t need a lot of product to get a good pay-off. And whenever the product dries down, it’s weightless not to mention there’s not a crease in sight after a full day connected with wear. Bonus.

metallic gel eyeshadow

read 20 buyer comments rembeauty. com

US$16. 00

Eclipse cheek and lip stick

The particular cheek and also lip stick is the pièce de résistance of the collection, IMHO. I actually knew it’d be up there because I worship at the altar with multifunctional ointment products, yet this surpassed my expectations. The stick was highly pigmented (start small or risk clown cheeks), hydrating on the lips, and easy for you to blend. It didn’t disturb my base make-up any time I applied it over the top for my foundation, and it wore off throughout the day beautifully. 10/10.

quarter & lips stick

eclipse rembeauty. com

US$18. 00

Flourishing lash and brow boosting serum

I’ve spent more than I’d care to help admit upon supposedly miracle products inside the hopes of achieving bushier brows and longer lashes, often to no avail. So , I has been sceptical about this product and its £43 price tag, despite an impressive ingredient list boasting peptides and biotin.

My partner and i can’t comment on its eyelash and brow-bolstering capabilities just yet as My spouse and i haven’t used it for the recommended 4 weeks. However, our brows as well as lashes did feel nourished after applying this serum, post a full day of wearing mascara and brow solution.

lash & brow boosting serum

read 115 purchaser comments rembeauty. com

US$40. 00

Typically the verdict

Overall, my personal first rodeo with n. e. mirielle beauty was a good one. The flourishing lash plus brow boosting serum might’ve had me saying Thank U, Next, but the particular cream blush and eyeshadows will be introduced to my own everyday cosmetic makeup products bag.

Ultimately, celeb beauty brands are judged harshly, sometimes with good reason, but Ari has clearly done her research and put out some fun products of which perform well.

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