With operations in Europe, India, and Southeast Asia, Coocaa dominates the open market and offers a wide variety of affordable televisions
What differentiates your brand Coccaa from other competitors?
Coocaa is a leading manufacturer of smart TV’s across the particular world striving to help its customers – “Explore, Discover, and Create”. Along with operations within Europe, Indian, and Southeast Asia, Coocaa dominates the open marketplace while offering the wide range of inexpensive televisions in its product portfolio. The brand’s USP is usually its diverse product offering, which includes Google TV 43 above segment.
How are you working on evolving demands associated with consumers in India? Any common trends which a person can mention?
Considering the Indian Audience, the most prominent applications in Of india will already be installed on the TV. The TV is bezel-less, has a 30 Watt speaker, and a Dolby digital decoder.
We have developed a new product with the most popular features. The Coolita 2. 0 Operating System, DDR 512 MB, and 4 GB Flash are included with the Full HD TV. Coocaa consistently makes an effort to create new, better, and more valuable products that meet customer expectations. High-end features like the particular “Eye Care” Technology plus Digital Noise Filter, which shield the user’s eyes and ears from dangerous radiations and provide a great and secure viewing experience, are supported by our products. At an initial price of Rs. 15999, we have introduced this product on Flipkart.
Please describe your own target region In India and what’s your strategy to reach them?
We are keen to reach out in order to tier two and 3 cities. The particular coocaa S3U Pro is offered upon Flipkart for a reasonable associated with just INR14, 999, catering to the particular target market plus bridging the cost gap between conventional TVs and Android TVs currently available on the market while providing excellent smart TELEVISION experiences.
How is Coocaa aligning along with the Prime Minister’s Atmanirbhar Bharat mission?
The Aatmanirbhar Bharat package was unveiled by the Indian government in an effort to boost the economy and lessen the negative effects of COVID 19. The possibility of manufacturing sector growth is one of Atmanirbhar Bharat’s primary benefits. By creating plus manufacturing Televisions here, we hope to provide job opportunities for the particular local population. Reiterating “Make in India” as a government policy for Atmanirbhar Bharat our item manufacturing here will increase employment possibilities, improve workers’ living conditions, and advance both the economic climate and society as a whole.
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